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The traditional model of university education is broken. You jam four years of knowledge into your head and hope you can retrieve it later when you need it. (Even worse, it will cost you at least $40,000 by the time you’re done).

There’s a better way.

Instead of getting a big education and trying to build a big product, it’s better to get a small education and launch something small.

Justin Jackson in his piece on Medium, which was a really solid read detailing his background in marketing. He just launched a course Marketing for Developers that’s now available.

Marketing involves far more than running social media ads and Buffer-ing a stream of tweets. It involves psychology, pricing, landing pages, etc. If you’re interested in learning more about these things, Justin seems to be figuring it out.

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